Online dating services are fairly big business on the Web. As previously discussed, the potential for earning big bucks with dating websites is part of the reason why there are so many fake profiles on the internet. But fake profiles aren’t the only way to lure in potential victi… er… I mean customers.
Offline marketing is a relatively untapped resource for pushing online services. However, that doesn’t mean there aren’t any companies out there taking advantage of some “old school” marketing tactics. Take this recently published article where a guy discovers just how far a particular company has gone by using good ‘ol lawn signs of all things.